Az Üzleti Sajtószolgálat (Original Text Service - OTS) üzleti vállakozások, cégek, intézmények közleményeit, tájékoztatóit, meghívóit, állásfoglalásait közli. Szolgáltatásunk segítségével több mint 2000 újságírót és kommunikációs szakembert érhet el könnyen, gyorsan és költséghatékonyan – az Ön által megfogalmazott sajtóközleményt változtatás nélkül juttatjuk el az MTI-előfizetők szerkesztőségi rendszerébe vagy igény szerint akár a külföldi sajtóhoz is. (Az OTS anyagai nem képezik az MTI-kiadás részét, a szó szerint továbbított szövegekért minden esetben a közlő a felelős.)
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2017. július 19., szerda 16:22 |
BMW Motorrad sets a new sales record in the first half of the year for the fifth time in succession. (part 1) |
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Munich, Germany, 19 July 2017. (APA/OTS) - Sales increase by 9.5% to 88,389 vehicles in the first half of 2017. The aim is to achieve a new all-time sales record for the year as a whole. |
BMW Motorrad sold more motorcycles and maxi scooters in 2017 than
ever before. Compared to the previous year, deliveries increased by
9.5%. As of June 2017 a total of 88,389 vehicles (previous year:
80,754 units) were supplied to customers.
Stephan Schaller, General Director of BMW Motorrad: "For all of us
at BMW Motorrad it is a great pleasure and a confirmation of all our
efforts that our customers continue to show us that we are on the
right track with our model initiative."
Strong sales growth in Europe and Asia.
The strongest growth was recorded above all on the European markets
in the first half of 2017. For example deliveries increased in
France (9,447 units / previous year 7,790 units), Italy (9,099 units
/ previous year 7,912 units), Spain (5,573 units / previous year
5,133 units) and UK/IE (5,410 units / previous year 4.746 units).
Overall around 12.9% more vehicles were delivered in Europe
including Germany than in the previous year. The South American
market in particular is showing considerable growth potential for
BMW Motorrad with a dynamic increase in sales. As compared to the
equivalent period of the previous year, deliveries increased by
16.3% to 8,306 units. Sales in China were also significantly higher
than in the previous year (2,836 units / +18.8%).
The German motorcycle market remains the single biggest market for
BMW Motorrad. With 14,461 units sold, BMW Motorrad boosted sales by
another 4.9% and is thus the overall market leader. In the US, BMW
Motorrad achieved a further increase by 3.8% with 7,157 units in the
fist six months of the year.
Water-cooled R 1200 GS continues to expand its leading position
significantly.
The highest-volume BMW Motorrad model series traditionally is the R
Series. The motorcycles equipped with the hallmark BMW boxer
engines, achieved a sales share of 49,240 units in the first half of
2017. The two travel enduros R 1200 GS and GS Adventure lead the
ranking list of the BMW Motorrad top sellers. The R 1200 GS alone
achieved a sales plus of 17.3% with 17,159 units sold in the first
half of 2017 and was able to expand its dominant position in the big
travel enduro segment even further.
The sports-oriented BMW S Series with the S 1000 RR Supersports
Bike, the S 1000 R Power Roadster and the S 1000 XR Adventure Bike
are a key pillar in the BMW Motorrad model range in 2017, too.
Overall 12,763 S models were delivered worldwide.
A further key factor for BMW Motorrad's success in the first 6
months is the R NineT family which now includes 5 models. The
currently latest member of the popular heritage family, the R NineT
Urban GS, was launched successfully as recently as June.
Further impressive models in the pipeline.
With the G 310 GS another very interesting model is already waiting
in the starting blocks. Above all the South American market is
showing high demand for the 310 GS. The smallest member of the GS
family is characterised by extreme agility and robustness making it
ideally suited for dense city traffic and also for riding on
unsurfaced roads outside urban areas.
The HP4 RACE will be already be available from September. The
concentrated package of state-of-the-art technology, finest
motorsport components and unique carbon fibre parts sets new
standards in the Supersports segment. This special edition is
limited to 750 units guaranteeing highest-level exclusivity for its
owners.
With its silky-smooth 6-cylinder engine, the new K 1600 B rounds
off the list of new models for 2017. From August, US customers and
from September European customers will be in for exclusive bagger
style 6-cylinder thrills and fascination.(be continued)
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Az OTS internetes oldalán található hírek, közlemények, fotók
a forrásmegjelöléssel (OTS) szabadon és korlátozás nélkül
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Az OTS hírek nem képezik az MTI hírkiadás részét, az MTI
által szó szerint továbbított tartalomért minden esetben a beadó a
felelős. © Copyright MTI nonprofit Zrt.
Az OTS szolgáltatással kapcsolatban további információt a
(06-1) 441-9050 telefonszámon vagy a ots@mti.hu elektronikus
levelező címen kaphat.
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2017. július 19., szerda 16:26 |
BMW Motorrad sets a new sales record in the first half of the year for the fifth time in succession. (part 2) |
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Munich, Germany, 19 July 2017.(APA/OTS) - |
More than 40,000 visitors attend the world's biggest BMW Motorrad
party.
BMW customers, motorcycle enthusiasts and interested individuals
from all over the world met up for the 17th time from 7 to 9 July
for the legendary BMW Motorrad Days in Garmisch-Partenkirchen, the
biggest public event organised by BMW Motorrad. "We would like to
send out another big thank-you to the more than 40,000 fans and
visitors this year", says Timo Resch, Head of Sales and Marketing of
BMW Motorrad. "They turned Garmisch-Partenkirchen into the centre of
the BMW Motorrad Community once again with their great level of
enthusiasm."
Apart from the already presented BMW Motorrad models for the 2018
model year, the BMW Motorrad Days were also dedicated to showing two
special innovations. It was the premiere for both the BMW Motorrad
Spezial range and the new Connectivity with TFT display special
equipment.
The model initiative continues.
In 2017, too, BMW Motorrad is continuing its model initiative with
the broadest and most attractive product portfolio in its history.
Timo Resch states: "With a plus of 9.5 % after the first six months,
we are well on track to set a new sales record at the end of this
year. We will not be letting up in the future and will do everything
in our power to remain the benchmark in the premium motorcycle
segment.
You will find press material on BMW motorcycles and BMW Motorrad
rider equipment in the BMW Group PressClub at www.press.bmwgroup.com.
Contact::
Tim Diehl-Thiele, Kommunikation BMW Motorrad Telefon: +49 89 382-57505, Fax: +49 89 382-23927
Markus Sagemann, Leiter Produkt- und Lifestyle Kommunikation MINI,
BMW Motorrad Telefon: +49 89 382-68796, Fax: +49 89 382-23927
Internet: www.press.bmw.de E-mail: presse@bmw.de
The BMW Group
With its four brands BMW, MINI, Rolls-Royce and BMW Motorrad, the
BMW Group is the world's leading premium manufacturer of automobiles
and motorcycles and also provides premium financial and mobility
services. As a global company, the BMW Group operates 31 production
and assembly facilities in 14 countries and has a global sales
network in more than 140 countries.
In 2016, the BMW Group sold approximately 2.367 million cars and
145,000 motorcycles worldwide. The profit before tax was
approximately € 9.67 billion on revenues amounting to € 94.16
billion. As of 31 December 2016, the BMW Group had a workforce of
124,729 employees.
The success of the BMW Group has always been based on long-term
thinking and responsible action. The company has therefore
established ecological and social sustainability throughout the
value chain, comprehensive product responsibility and a clear
commitment to conserving resources as an integral part of its
strategy.
www.bmwgroup.com Facebook: http://www.facebook.com/BMWGroup Twitter: http://twitter.com/BMWGroup YouTube: http://www.youtube.com/BMWGroupview Google+: http://googleplus.bmwgroup.com
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Az OTS internetes oldalán található hírek, közlemények, fotók
a forrásmegjelöléssel (OTS) szabadon és korlátozás nélkül
felhasználhatók. Továbbközlés esetén a közzétevő köteles az átvett
anyagot tartalmának torzítása nélkül, félreérthetőséget,
rosszindulatú következtetéseket kizáró, az eredeti
szövegkörnyezetnek megfelelő módon feldolgozni és megjelentetni.
Az OTS hírek nem képezik az MTI hírkiadás részét, az MTI
által szó szerint továbbított tartalomért minden esetben a beadó a
felelős. © Copyright MTI nonprofit Zrt.
Az OTS szolgáltatással kapcsolatban további információt a
(06-1) 441-9050 telefonszámon vagy a ots@mti.hu elektronikus
levelező címen kaphat.
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